Stimulates customer purchases through resale and cross-selling. Increase in income, as well as profitability for your website, stores. WooCommerce Boost Sales allows you to add and sell products to an independent WooCommerce system. Optimization is a practice in which an enterprise tries to convince customers to purchase a more expensive product, update or additional item for a better sale. For example, the seller may influence the buyer to buy a new version of the product, and not on the cheaper current model, indicating its additional functions. A similar marketing technique is cross-selling, when the seller offers to purchase additional products for sale. For example, he may say: “Do you want some ice cream with this cake?” It’s beneficial for a business to use both methods, to increase revenue and provide a valuable consumer experience. However, studies have shown that upselling is generally more effective than cross selling.